Are you too busy to be really successful?

We’re fooled into thinking that there’s a direct relationship between being busy and success. In truth, we need to find a life balance

David FullerA business owner reached out to me to schedule a strategy session. First he emailed me and then he called me. I figured he must be serious.

As we were talking on the phone, he told me that he was overwhelmed, he wanted to take his business to the next level but he needed to change the way his business was running him.

We arranged a meeting but he never showed up. He sent me an email 10 minutes after the planned start of our meeting to apologize and tell me that time had slipped away from him and now he was “too busy” this week for any meetings. He wanted to reschedule.

Have you ever heard anyone say, “My goal in life is to be busy”? You have heard people say that they want to be happy, successful, loved, rich, famous, or even fit and healthy. Some might even say they want to make a difference in the world. But never “I want to be busy for the sake of being busy!”

But it seems like busy is how we all end up. Too busy.

Too busy creates problems. At work, we’re too busy to properly train our staff, too busy to pay attention to our key customers, too busy to identify what’s going wrong – or even right, for that matter.

We start to think we’re too busy for our families, too busy for our friends, too busy to exercise, too busy to eat properly. We’re so caught up in our busyness that we end up being too busy to look after ourselves and our relationships, and things start to go sideways.

At first, we ignore the simple things that go wrong but slowly these simple scenarios evolve, sometimes with disastrous results.

Most of us are too busy chasing our tails to take the time to stop and examine what exactly we’re doing. When was the last time you took a few minutes and asked: “Why am I doing this? What difference am I making with my job, my company, my life? Why am I so busy but feel like I’m accomplishing nothing? Why is my life spinning by so fast? What am I doing that keeps me so busy?”

Busyness creeps up on us. It doesn’t happen overnight.

When we start a business, a new job or even a family, there are times when we sit and wish to be busy. I remember in the early days of my businesses when I would sit alone in the office, put my feet up on the desk and pull out a guitar, because there was nothing else to do but wait for customers to respond to my marketing efforts.

However, as the years go by and the business and family grow, you understand what your responsibilities are and the demands pile up. Busyness has crept in and we conclude that if we aren’t busy, we aren’t successful.

The reality is that being busy doesn’t mean that we’re fruitful, effective, important or happy. We’re fooled into thinking that there’s a direct relationship between being busy and success.

There isn’t!

In fact, some of the most productive chief executive officers, business owners and managers don’t seem too busy at all. They aren’t running from meeting to meeting putting out fires, micromanaging and getting home late at night. They hire the right people and give them responsibilities. They make time for what’s important in life and in business. They’re experts at blocking time in order to accomplish what’s important.

I know of one CEO who had nine divisions reporting to him. Instead of being overwhelmed, he scheduled a one-hour session with each division manager each week. He put aside one hour a day for “urgent meetings,” when these managers could schedule 15-minute problem-solving sessions with the boss. This left him with plenty of time to work on big-picture issues and spend time with his family.

Busyness doesn’t happen overnight – nor does organization. However, if we let the busyness take control of our lives, we end up wondering years later where all the time, friends, family and relationships went.

If you’re feeling overwhelmed, stressed and too busy, it’s not too late.

By starting now and taking control of your days with tested time-management practices, you’ll rarely find that you’re too busy for what’s important in life.

Troy Media columnist David Fuller, MBA, is a certified professional business coach and author who helps business leaders ensure that their companies are successful. David is author of the book Profit Yourself Healthy.


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The views, opinions and positions expressed by columnists and contributors are the author’s alone. They do not inherently or expressly reflect the views, opinions and/or positions of our publication.

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