Using video to build brands and make emotional connections

Paul Bzeta of Kicker Video talks about how marketing in the digital age is evolving

Using video to build brands and make emotional connectionsPaul Bzeta is CEO of Kicker Video. Paul spoke with Calgary's Business's Mario Toneguzzi Tell me what Kicker is and what it does? Bzeta: Kicker produces video content for B2B clients in Canada and the U.S. Videos that help our clients explain their products and services in a simple way in order to drive new leads,…

Innovative, sustainable custom home designs still draw clients

Kathy Yuen of Phase One Design talks about how to build an award-winning company from scratch, even during downturns

Innovative, sustainable custom home designs still draw clientsKathy Yuen is president of Phase One Design. Tell me about Phase One Design. How it got started, why, where you’re located and what you do? Yuen: Phase One Design is a residential design firm. We specialize in the architecture of luxury custom homes (not to be confused with interior design). How did it all…

Using social media to make connections with customers

Ernest Barbaric of Ernest Media talks about adopting an agnostic and agile approach

Using social media to make connections with customersErnest Barbaric is a digital marketing strategist at Ernest Media, lead designer and instructor for digital marketing strategy at the Canadian Marketing Association and founder of the Social Media for Business program at Calgary's Mount Royal University. What's your feel about how businesses today have used social media to better their bottom line? Barbaric: Social…

Tom Higgins: leadership truths from football to business

The CEO of the Canadian Football Academy talks about why team building, leadership and motivation are so important

Tom Higgins: leadership truths from football to businessTom Higgins is CEO of the Canadian Football Academy and a former coach in the Canadian Football League. What is the Canadian Football Academy and what does it do? Higgins: The CFA was born of an idea between me and Tony Fasano. We wanted to promote youth football in a positive, safe and skilful way.…

Creating The Next Face of (business) Leadership

Ann Marie MacDougall of LeaderBoom talks about preparing the next generation for the high-pressure global business arena

Creating The Next Face of (business) LeadershipAnn Marie MacDougall is president of LeaderBoom Inc. What is LeaderBoom and why was it created? MacDougall: LeaderBoom is a results-oriented firm launched in 2012 that provides just-in-time customized leadership development programs and advisory services designed to empower and accelerate performance in individuals, teams, organizations, and communities. We do this by integrating fresh insights mined through…

Navigating the cannabis cultivation question when buying real estate

Ryan DeLuca of the Calgary Real Estate Board talks about what a buyer can ask and what a seller must disclose about pot

Navigating the cannabis cultivation question when buying real estateRyan DeLuca is supervisor of training and compliance, member practice, with the Calgary Real Estate Board. What are the biggest potential impacts to the residential housing market of the legalization of cannabis? DeLuca: For some buyers, cannabis cultivation in a property may affect their ability to secure financing or homeowner’s insurance on that property. Some…

Why coaching makes sense for every business team

Cheryl Dyck of MSI Action Group and CASS Consulting talks about moulding leaders who inspire success

Why coaching makes sense for every business teamCheryl Dyck is president and CEO of MSI Action Group and CASS Consulting Inc. Tell me what you do? Dyck: At a high level, we work alongside business owners and their teams to build their success, like business advisers. We become confidantes of the business owners and help them plan their business future, growth and…

Robots & Pencils uses technology to future-proofs its clients

Michael Sikorsky talks about helping companies realize the economic gains that great technological solutions provide

Robots & Pencils uses technology to future-proofs its clientsMichael Sikorsky is CEO of Robots & Pencils. What's the history of Robots & Pencils and how it was formed? Sikorsky: The story of Robots & Pencils began shortly after I got the first iPhone at the launch in New York. All I could think about was how this could transform how we work, the…

Nimble, creative deal-makers concentrate on building, operating hotels

Eric Watson explains how MasterBUILT Hotels’ business strategy allows the company to succeed in challenging times

Nimble, creative deal-makers concentrate on building, operating hotelsEric Watson is president of MasterBUILT Hotels. Tell me about MasterBUILT Hotels – the history of the company, the number of hotels and where they’re located. Watson: MasterBUILT Hotels was formed in April 2011 by two prominent Calgary business leaders and friends – Jay Westman and Marc Staniloff – with the mission of developing 75…

Sharing medical information securely and in real time to better serve patients

Rohit Joshi talks about how Brightsquid’s patient information technology helps protect the viability of the health-care system

Sharing medical information securely and in real time to better serve patientsRohit Joshi is chief executive officer at Brightsquid. What is Brightsquid and how did it start? Joshi: Brightsquid Secure Communications Corp. is a Calgary-based communications software company that has developed technology to transfer patient information between doctors and between doctors and their patients. Clinics that use Brightsquid Secure Mail see improved patient safety and a reduction in wait times for…

Breaking down barriers between retail employers and potential staff

Suzanne Sears of Best Retail Careers International specializes in social media recruitment that’s responsive and effective

Breaking down barriers between retail employers and potential staffSuzanne Sears is president of Best Retail Careers International. What do you do? Sears: I solve staffing problems for retailers. What is the biggest challenge facing retailers in finding staff? Sears: What retail leaders tell me most often is that they cannot find highly skilled staff willing to work at the prices they feel they’re…

Kim Orlesky puts passion at the forefront of sales

KO Advantage Group stresses tenacity, integrity and creativity in its sales training program

Kim Orlesky puts passion at the forefront of salesKim Orlesky is a sales coach, author and speaker. What is KO Advantage Group and how was it started? Orlesky: KO Advantage Group is Canada's fastest-growing sales school. Back in 2014, I made the bold choice to quit my corporate job and travel the world for six months. When I came back, I decided if…

Swob turns the student job hunting dynamic on its head

Co-founder Stephanie Florio talks about plans to expand the concept, which runs through an app

Swob turns the student job hunting dynamic on its headStephanie Florio is co-founder of Swob. It operates in the Toronto area but has plans to expand the concept to other areas. What is Swob and how did it come about? Florio: Swob is designed to make job searching for students easy and recruitment even easier. Using their smartphone, students looking for a job can…

Bridging the gap between renters and landlords

Mark Hawkins talks about how Rentfaster.ca evolved from a small local website to a national brand by stressing customer service

Bridging the gap between renters and landlordsMark Hawkins is president and owner of Rentfaster.ca. What is RentFaster? When did it start and how does it work? Hawkins: Technically, Rentfaster.ca is an Internet listing service (ILS), but really it’s a website that’s designed to help landlords and renters connect. Rentfaster.ca started in 2003 and has evolved over the years to really help…

Falling in love with barbecue

Jack Thompson of BroBBQ.com talks about the necessity of a slow and patient, yet spontaneous approach to grilling

Falling in love with barbecueJack Thompson is founder of BroBBQ.com. What is BroBBQ and what do you do? Where are you located? When and why did you start this up? Thompson: BroBBQ is my brainchild, dedicated solely to all things BBQ. We are located in Texas. BroBBQ started February 2018 and I decided to start it just because BBQ is…
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