What a great brand can do for your organization

Author Denise Lee Yohn talks about developing an emotional, meaningful, valuable connection with customers and employees

What a great brand can do for your organizationDenise Lee Yohn is a brand leadership expert, speaker and author of the bestselling book What Great Brands Do and the new book FUSION. Why is building a great brand important? Lee Yohn: In today’s cluttered, competitive marketplace, you need to stand out, get noticed and be perceived as different from others like you. You…

Gazing into the crystal ball to prepare your business for the future

Businesses must always look to trends and trouble spots on the horizon. Here are some things to watch for in 2019 and beyond

Gazing into the crystal ball to prepare your business for the futureThis is the time of year when many business owners turn their thoughts to the future. We wonder if our sales will hold in the coming year and whether our expenses are going to rise. We try to predict whether we have the right team, right strategies and the ability to face the future. Larger…

When customer service isn’t enough

Lack of clarity, training, measurement, accountability and rewards all impact sales

When customer service isn’t enoughI’m sure that you’ve suffered through an experience of poor customer service. You don’t have to look far these days to realize that many businesses put low value on treating customers well. Recently, however, I was working with a company on improving their customer service. It quickly became apparent that their customer service was great…

Remote work could be multibillion-dollar boon to economy

Higher business and personal productivity, lower overheads cited

Remote work could be multibillion-dollar boon to economyRegus, a leading global workspace provider, says a predicted boom in flexible working could contribute US$369 billion to the Canadian economy – and $10.04 trillion to the global economy – by 2030. The study said there will be a 59 per cent growth in the number of jobs associated with flexible workspaces by 2030 –…

What businesses can learn from an election loss

Running a campaign is similar to running a business. We’re in business to win. Here's how I lost and what you can learn from that

What businesses can learn from an election lossI write this article eating my humble pie and managing my political hangover. I just lost a local city council election, coming ninth in a bid for one of the eight council seats. I was told by several politicians going into the municipal race that I might lose the first time. However, I thought differently because…

Getting top value for high-quality barite deposits

John Rucci of Voyageur Minerals talks about the journey from discovery to marketing rare minerals

Getting top value for high-quality barite depositsJohn Rucci is president and CEO of Voyageur Minerals. Please explain the history of Voyageur. How did it come about and what does it do? Rucci: Voyageur was started in 2012 by Brent Willis, chief operating officer, and Brad Willis, vice-president of exploration, as a private company. They’ve been exploring for minerals and in particular…

Broadening the scope of the business footprint

Kent Kaufield of EY talks about why its important to embrace change and the technology that drives that change

Broadening the scope of the business footprintKent Kaufield is EY Calgary office managing partner and energy managing partner. What are the main services EY offers to companies and businesses? Kaufield: We’re a professional services firm, which means we traditionally get grouped in the same bucket as auditors and accountants. We do that work and we love doing it, but how we…

Growing through productivity and innovation

Lori Schmidt of GO Productivity talks about how a made-in-Alberta strategy helps companies reach their potential and set new goals

Growing through productivity and innovationLori Schmidt is CEO GO Productivity. Can you explain what GO Productivity is and what it does? Schmidt: GO Productivity is a not-for-profit corporation whose mission it is to assist companies scale up and grow through productivity and innovation – enabling companies to improve their completeness and compete on a global scale. GO Productivity started…

Is your business slowly dying?

When faced with pressure on their business model, most leaders simply focus on reducing expenses. That's not nearly enough

Is your business slowly dying?My dog died last week – but the truth was that she had been dying for several months. Last winter, she had a couple seizures in my driveway and I considered having her put down. But after a couple weeks she revived and had a great spring and summer. In the last month, she definitely…

Why the shotgun marketing approach is failing your business

How to come up with strategies that entice your ideal customer to reach out to your business

Why the shotgun marketing approach is failing your business“Our ideal customer is anybody who’s breathing,” was the response to my question of who this businessman’s ideal customer was. “Really?” I said. “Are you serious?” Unfortunately, his reply was “Yes.” That affirmative answer was probably the reason this business owner was turning to me for help with his company. Many businesses are only marginally…

4 sure-fire ways to reduce productivity in your organization

Our simple 4-step plan to reducing productivity and watching your business go down the drain

4 sure-fire ways to reduce productivity in your organizationA lack of productivity is actually a serious concern because the more it costs us to produce something the less competitive we are in the global marketplace. And the less competitive we are leads directly to fewer jobs, diminished earning power and a lower standard of living. The usual explanations as to why we struggle with productivity…

‘Action doesn’t magically happen. You have to plan for it’

Derek Blair of Insights Matter talks about how quality research can result in real operational change in businesses

‘Action doesn’t magically happen. You have to plan for it’Derek Blair is president of Insights Matter. Calgary’s Business: What is Insights Matter? Blair: We are a consumer research and market insights company. We help companies and organizations that are looking to solve marketing-related challenges and questions like: “What do our consumers and clients want?” or “Why do they buy and how do they make…

Why the workforce gender gap matters to business

Reducing barriers to adding women to the workforce in Canada could add $150 billion to $420 billion in GDP over 10 years

Why the workforce gender gap matters to businessBy Denise Mullen and Kristine St.-Laurent Business Council of British Columbia In British Columbia and Canada more broadly, the proportion of females aged 15 and over who participate in the labour force remains nine percentage points below that of males. And it has stayed this way since the early 1990s. Why does this matter? Sometimes,…

The power of humour to change workplace culture

Michael Kerr describes how to escape ‘a soul-sucking, fun-sucking, Dilbert-like work environment,’ just as he did, and raise productivity

The power of humour to change workplace cultureMichael Kerr is an international speaker and expert on humour in the workplace. Calgary’s Business: How and when did you get into this field of humour at work? Kerr: I started Humour at Work 21 years ago, after working as a senior manager in a soul-sucking, fun-sucking, Dilbert-like work environment. I knew I had to…

Six proven strategies to boost productivity and profits

Increased productivity leads to a stronger competitive position, higher profits and better quality

Six proven strategies to boost productivity and profitsPaying attention to productivity leads to better profits in one-third of the Canadian small and medium-sized companies that measure their overall productivity index. Seems like a slam-dunk, doesn’t it? But a 2016 survey of more than 1,500 Canadian entrepreneurs by the Business Development Bank of Canada (BDC) showed that less than half of Canada’s small and…
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