Convert your social media traffic into website visits

Here's how to find the right mix to drive traffic to your website

Convert your social media traffic into website visitsOnly 20 Fortune 500 companies engage with their customers on Facebook, while 83 per cent have a presence on Twitter. This isn’t surprising. Most Fortune 500 companies still rely on traditional marketing methods. Plus, they’re still learning how to use social media effectively. What top companies fail to realize is that their new customers are on…

A tax turnaround that punishes the risk-takers

By targeting small business owners, the federal government is undermining the very essence of economic growth

A tax turnaround that punishes the risk-takersThe federal government has proposed significant changes to the Income Tax Act that would harm small business owners. We've seen this kind of tax turnabout before and it's both ugly and unfair. Some politicians and much of the media are describing these business owners as tax cheats, and have demonized them. The Canadian Taxpayers Federation…

Canadians are masters of mediocrity but we can rise above

NAFTA or not, we need a national commitment to excellence that would help break down regional barriers and connect Canadians more closely

Canadians are masters of mediocrity but we can rise aboveCanadians have a global reputation for being nice; we're polite, trustworthy and, some would say, generous to a fault. Regrettably, these qualities mean Canadians have turned underachievement into a fine art form. Why? At the heart of the Canadian political and business establishment lies a deep-seated sense that it's not our place to compete head…

Imagining the worst, getting the best out of your business

The exchange rate could shift, interest rates could rise, NAFTA could be rewritten or buried. Do you have strategies to deal with such changes?

Imagining the worst, getting the best out of your businessOptimism in business is good, but business operators would do much better in the long run if they looked more closely at the down side and imagined the worst. Why would you go into business unless you were an optimist, really believing you’ll beat the odds and gain the freedom, flexibility and potential for great…

Don’t rely on governments to spur technological breakthroughs

Governments only role should be to ensure that intellectual property (IP) rights are protected

Don’t rely on governments to spur technological breakthroughsHuman ingenuity – often motivated by profit – is generally miles ahead of government regulations in resolving problems in society. Take, for example, the issue of orphan wells in Alberta. In September 2016, the Alberta Energy Regulator said there were 84,100 inactive oil and gas wells in the province. The collapse of oil prices and…

Luncheon speaker talks tax changes

The federal government's proposals, says investment adviser Colton Daniels, means business owners will have to adjust their strategies

Luncheon speaker talks tax changesKenneth Brown of The Clarion An investment adviser from Saskatoon shared his expert knowledge on the federal government’s proposed tax changes at a speaking engagement in Kindersley. Colton Daniels, who has worked as a chartered accountant, is an investment adviser for the Daniels Investment Group in Saskatoon. He spoke about potential tax changes at a…

Fed’s small business tax tweaks won’t help the middle class

The uproar across the country to Ottawa’s small business tax reforms has triggered more back-pedalling, but no good solutions

Fed’s small business tax tweaks won’t help the middle classBy Charles Lammam and Jason Clemens The Fraser Institute Prime Minister Justin Trudeau and the Liberal Party were elected for, among other reasons, their commitment to a more prosperous economy, particularly one where the benefits flowed to the middle class. Since coming to power in 2015, there’s almost nothing the federal government has done without first couching…

Sick of working for others? Launch a microbusiness

Helpful tips to doing it right

Sick of working for others? Launch a microbusinessHankering to go off on your own and start your own business? If you think you've got what it takes, consider launching a microbusiness. Dal LaMagna, a Poulsbo, Wash.-based entrepreneur says anyone can do it - if they go about it the right way. He speaks from experience. LaMagna launched personal beauty-tool company Tweezerman in…

Anyone can learn to sell

Some people are extraordinary salespeople. But it's not because they have an innate knack

Anyone can learn to sellHow many times have you heard someone say, "He's a born salesman"? Or, "She has a gift for sales"? Unquestionably, some people are extraordinary salespeople. But it's not because they have an innate knack, or because there is a genetic component behind the skill. It's simply because they worked hard at honing their skill. At…

Tax reforms will put the brakes on economic growth

Professionals, farmers and entrepreneurs are paying their fair share; raising their taxes will dampen investment and risk-taking

Tax reforms will put the brakes on economic growthBy Ian Madsen Senior Policy Analyst Frontier Centre for Public Policy Instead of clamping down on the entrepreneurs who drive Canada's economy, the federal government needs to back off on all taxation. The federal government is determined to eliminate the perceived income tax benefit provided to people who incorporate. The argument is that those who…